How Lineup Ninja powers Event Tech Live's event content

This is the 7th year running that we’ve worked with the Event Industry News team, so I thought it was time to review how their using Lineup Ninja to deliver their content across Event Tech Live.

For ETL and ESL their process is split into 4 phases:

  1. Content acquisition
  2. Planning
  3. Confirmation
  4. Delivery

My co-founder, Joe is hosting a panel discussion “The Organisers Ultimate Content Creation Tech Stack” at the show, so let’s take a look at how his session made it’s way from application through to delivery.

Content Acquisition

The team ran an open ‘Call For Papers’ process, where speakers could offer their session pitch and supply the speaker details like contact information, headshots and bios.

Call For Papers Image
Joe’s speaker details for session at ETL

They then reviewed the submissions using our review tools to choose which ones to accept, which to work on further, and which weren’t going to make the cut for this year.

Agenda Planning

Once the pick of the best submissions had been chosen, the agenda planning took place. This used Lineup Ninja’s unique scheduling capabilities to pull a complex agenda together quickly and reliably.

Scheduling Image
Event Tech Live Agenda in progress

The planning tools quickly highlight the status of each session in simple Red, Amber, Green status colours. The team can then identify problems quickly and work towards a nice green agenda that they know will be successfully delivered at show time.

Speaker Confirmation

Once the sessions were scheduled the speakers were notified of their session times via our Speaker Confirmation tools. This works by emailing speakers and asking them to click a link to review their session time and details and confirm they are ready to proceed.

This process also enabled the team to meet their GDPR needs regarding things like having explicit permission from each speaker to record their sessions and similar uses of their data.

The speakers interacted with these requests via Lineup Ninja’s Content Portal, a one stop location for speakers to interact with their content for the event.

Event Delivery

At Lineup Ninja we think of the agenda in our platform as a ‘Single Source Of Truth’. Because we provide an agenda app, web pages for digital signage, and integrations with various other event tech platforms, clients can push the agenda to where it needs to be with just a few clicks.

This ensures the attendees’ experience of the agenda is correct and up to date across all the show’s digital assets.

Let’s take a look at how the agenda is being presented this year:

Event Website

Agenda App Image

Our agenda app can be simply embedded into any website using an iFrame. You can see this in action here: Event Tech Live .

Digital Signage

Lineup Ninja is providing the agenda for the digital signage. It works on any screen that can display a webpage. Here it is in action at a prior year’s event:

ETL London Image
Lineup Ninja powers ETL’s digital signage

Eventbase

This year the team at Events Industry News have partnered with Eventbase to deliver the event app for attendees and exhibitors.

The team at Eventbase used our API to build and integration and the event team can now publish their 100+ sessions into Eventbase with the press of a button, saving all the effort of exports and imports and guaranteeing the data is always up to date and correct.

ExpoFP

The floor plan for Event Tech Live is powered by ExpoFP and for the first time the agenda data is published from Lineup Ninja and can be viewed directly in the floor plan, making it even easier for attendees to find the content they are looking for.

First Sight Media and Voxo

The team at First Sight Media are be handling all the AV production needs at Event Tech Live. They are using session and speaker data from Lineup Ninja to create innovative signage and to integrate with Voxo to generate realtime event summaries and highlights allowing more people to engage with the content than ever before.

Pigeonhole

Pigeonhole were chosen to be the Q&A provider for the events this year. The ETL team used our existing integration to smoothly publish their content to Pigeonhole.

This enables the AV teams to create and update the Q&A’s for all their sessions at the push of a button, and to ensure the latest data is in the right place at the right time.

Erleah

Event Tech Live are using Erleah to deliver an enhanced AI experience for their event enabling attendees to connect with the best content for them more easily than ever before. The agenda is published from Lineup Ninja to Erleah with, again, a push of a button.

In Summary…

We’re excited to be exhibiting at ETL this year, and we’re providing even more ways for the team to deliver their strategic content goals with an exceptional level of automation and quality control.

We’ll be at D51 near the main stage. Hope to see you there!